Donate Life Tenth Rose Parade Float Captures the Journeys of the Heart

In June, Donate Life announced it’s tenth entry into the Tournament of Roses Parade with its most original float design to date: a continuous, looping path through a magical, heart-filled world representing the Journeys of the Heart experienced by those touched by organ, eye and tissue donation and transplantation.

Donate Life’s unique Rose Parade float entry will transport 30 riders whose own journeys as transplant recipients, living donors and family members of deceased organ, eye and tissue donors encompass the highs and lows that life has to offer. The float’s 200foot-long, heart-shaped pathway is lined with 72 memorial “floragraph” portraits of deceased donors who are remembered every step of the way.

The 2013 parade theme Oh, the Places You’ll Go! inspired the Donate Life Rose Parade Float Committee to create a design as unique and dramatic as the journey experienced by donation and transplantation community.

The Living Legacy Foundation is once again excited to sponsor the Donate Life Float, honoring a Maryland donor in one of the memorial floragraphs on this year’s float.  Stay tuned for the announcement of this year’s LLF honoree in an upcoming blog post.


“Journeys of the Heart”

The ups and downs of life teach us many lessons, with those experienced through organ and tissue donation and transplantation being among the most profound. Donor families pass through grief on the way to peace and remembrance; living donors step forward to give love and life to others; and transplant recipients courageously move forward from harrowing illness to health and gratitude. Though our paths vary from the places we start, we are all connected on our Journeys of the Heart.


About Jennifer

Jennifer Gelman is the director of Communications for the Living Legacy Foundation of Maryland. She is responsible for creating and executing educational and awareness programs for LLF’s donor service area, along with overseeing the company’s volunteer program, and the relationship with Maryland’s Motor Vehicle Administration. With nearly ten years of experience in non-profit and cause-related marketing, on a national and local level, Jennifer is focused on raising awareness and creating an open dialogue about organ, eye and tissue donation throughout diverse communities the organization serves. Follow Jennifer on Twitter:
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