Donate Life America Launches Campaign to Register “20 Million in 2012”

Donate Life America, the national organization promoting organ, eye and tissue donation, is launching a bold new initiative to register 20 million people in 2012 on their state donor registries.

“Donate Life celebrated 100 million registered donors in 2011, which means 42 percent of individuals age 18 and older are registered as organ, eye and tissue donors,” says David Fleming, President and CEO of Donate Life America. “With the majority of individuals in the United States wishing to be organ, eye and tissue donors, the biggest challenge to meeting our goal of 20 million will be getting people to take action and register today as an organ, eye and tissue donor at”

The year-long “20 Million in 2012” campaign will work to register donors on their state registries and will include many events geared to raise awareness and bring attention to donation.

The campaign will also launch Donate Life America’s “I am HOPE” story project, featuring 365 incredibly powerful stories of people personally touched by organ, eye and tissue donation. Each Donate Life State Team will have one week of 2012 to promote stories of hope from their state and disseminate them through the Facebook pages and Web sites of Donate Life America and its partners.

Be on the lookout for Maryland’s featured stories during the “I am HOPE” project, as well as other ways our state continues to work toward the goal of registering 20 million new donors in 2012 through local events and outreach projects.

To register as an organ, eye and tissue donor, or for more information about donation, visit


About Lauren

Lauren Muskauski is the communications associate at The Living Legacy Foundation. She heads up many community outreach initiatives and projects, with a focus on middle school, high school and college outreach. She also manages The LLF’s and Donate Life Maryland’s presence on social networking sites, such as Twitter and Facebook. Lauren’s commitment to donation started early when she registered as an organ, eye and tissue donor at the MVA upon receiving her first drivers’ license, but was then reinforced a few years later when her father passed away while waiting for a liver transplant. Now, she continues to be inspired on a daily basis by the generosity of donors and their families, as well as the gratitude exhibited by every recipient she meets.
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